Creative printing with reflective material

Ricoh Sweden, November 15th, 2016

Ricoh launches a neon tones that can help printers to create more creative, more eye-catching reflective materials.

 

The neon yellow toner is designed for the fifth print station on the digital Ricoh Pro ™ C7100X. It meets a growing need to be more creative when creating printed materials so that they are noticed better in the market.

 

It expands the color gamut, improve image quality and can be used as a solid color, to highlight details or as a graphical color. Together with other process colors, a lot neon palette is created.

 

The toner is reflective of UV light to increase pressure possibilities offered through the standard CMYK colors, the white toner and lacquer. This expands the possibilities to distinguish them positively. Printing with reflective elements can create more visually campaigns for their clients and deepen customer engagement.

 

– The neon yellow toner will help our customers to create expressions stronger materials with high quality and vibrant colors. There is a market for qualitative and targeted printed with this toner in the portfolio will open up many new opportunities. The daily activities with everything from business cards and brochures to invitations and catalogs can benefit from an inventive twist. Toner provides new ways to make small or targeted editions even more efficient and increase margins, says Tommy Sail Rock, Nordic Operations Director for Ricoh PPBG, Ricoh Sweden.

 

The neon yellow toner can be installed at existing customers or printing on safety clothing so that they can extend the functionality of the Ricoh Pro C7100X-press they have today.

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