For SS 2017 White Mountaineering reinterpret the classic garments Adidas Originals, as hooded, reflective jackets, t-shirt with logo, crew sweatshirts, workout pants and short
The classic Adidas Originals are preparing to conquer us for the next EP in 2017 with many new features.
For the collection for next summer Adidas back to work with the Japanese brand White Mountaineering and designer Yosuke, creating a sophisticated and exclusive collection that celebrates style, creativity and innovation.
The collection combines the typical features of White Mountaineering, namely the technical and modern approach, attention to detail and experience in functional products, with the long tradition of Adidas Originals and its iconic three stripes.
Not only that, the summer season will also mark the launch of the new sneaker NMD Trail, EQT Support Future, Campus and NMD R2.
White Mountaineering reinterpret the classic garments Adidas Originals, as hooded, jackets, safety vest with logo, crew sweatshirts, workout pants and shorts , presenting them in two separate launch phases. The undisputed focus of White Mountaineering for detail contributes to the review of the technically innovative sportswear signed Adidas Originals, creating a collection Spring / summer modern and rich writing and colors. Among the outfits this season stand out above all the long coat and trousers Challenger, but also the anorak training and short.
Inspired by the philosophy of “Urban Nomad”, the theme of “Urban Mobility” is the centerpiece of the collection – a proposal for the occasion in a new guise – and encourages the launch of the partnership with White Mountaineering for the realization of excellent sneakers in addition to the line of clothing. The models Trail NMD, NMD R2 and EQT Support Future will be marked by unmistakable aesthetic details like the 3 reflective stripes, technical materials and Boost Technology. The secret of this exclusive footwear is born creative synergy between the two brands, which strengthens the commitment of both to an innovative and contemporary street wear.